Skip to content
Your Page and Links

Link settings: UTM tags, password and 18+

In each link’s settings you can add UTM tags, protect it with a password, ask visitors to confirm their age or mark it as sensitive, and choose how it opens.

3 min read

In this article

In each link’s settings you can add UTM tags, protect it with a password, ask visitors to confirm their age or mark it as sensitive, and choose how it opens.

Who can do it, and on which plan

The owner can set a password, the 18+ check, sensitive content and link behavior on any plan. UTM tags come with Pro and Team (the Pro card says “Advanced analytics and UTM tags”); on Basic there’s an “Upgrade” badge next to them.

How to do it

  1. In the page editor, click the link (or the link menu → “Edit”).
  2. Open the “Settings” tab. The “Content” tab holds the link’s title, address and description.
  3. Set what you need (explained below). Changes save on their own as soon as you flip a switch or leave a field; the password saves with its own “Save” button.

Link behavior and highlighting

Under “Link behavior”, choose “New tab”, “Same tab” or “Redirect”. “Redirect” makes this the main link and sends your page’s visitors to it; only one link can be set up this way. “Highlight link” makes the button stand out on your page.

UTM tags

Turn on “UTM tracking” and fill in the “Primary parameters”: “Source” (for example, instagram), “Medium” (social) and “Campaign” (new_product). “Add custom parameter” adds up to 10 parameters of your own. “URL preview” shows the exact address the link will open.

Access password

  1. Turn on “Access requirements” and tick “Access password”.
  2. Type the password into “Password for visitors” and click “Save”. You’ll see “Password is set”; “Change” sets a new one.
  3. Share the password with the people who should open the link.

Visitors see “This link is password protected” and “Enter the password given by the page owner.” To remove the password, untick “Access password”.

Age verification and sensitive content

  • “Age verification” — before opening the link, visitors see “Confirm your age” and “The content behind this link is for adults.” with “I’m over 18” and “Go back” buttons.
  • “Sensitive content” — visitors see “The owner marked this link as sensitive. Open it?” and decide whether to continue.

It all works the same on your phone: tap the link in the editor, or “⋯” → “Edit”.

If something goes wrong

“Could not save the change.”

The setting wasn’t saved, and the switch flipped back. Check your connection and try again. If that doesn’t help, contact support. Write any time — we reply during working hours.

A client sees “Wrong password.”

Make sure the client has the current password: once you change it, the old one no longer works. If you don’t remember it, set a new one with “Change”. The password can be tried up to 20 times a minute; after that, wait a moment.

“UTM tracking” shows “Upgrade”

UTM tags are part of Pro and Team. You can move to Pro in Settings → “Plans & Billing”.

Still have a question? Write any time — we reply during working hours.

Other articles in this section

  • SEO, link preview and hiding from search

    In the page Settings → “SEO” you set the title and description shown in search results and messengers. There you can also hide the page from Google or stop other sites from embedding it.

    2 min read

  • Google Analytics, Tag Manager and Meta Pixel

    In the page Settings → “Analytics” you connect GA4, Google Tag Manager and Meta Pixel. Connecting them needs the Pro or Team plan; disconnecting works on any plan.

    2 min read

  • Using your own domain

    Your page can open on your own domain instead of bookly.me. You connect it in the page Settings → “Link URL & Domain” → “Connect your own domain”; it’s available on the Pro and Team plans.

    2 min read

(4.9/5)

500+ businesses already run on Bookly

Fewer Lost Leads.

More

Loyal Clients.

Attract clients, take bookings, automate communication, and track results — no complicated setup.

Start your 14-day trial